College Merch Isn’t “Spirit Wear.” It’s a Media Channel.

College Merch Isn’t “Spirit Wear.” It’s a Media Channel.

College Merch Isn’t “Spirit Wear.” It’s a Media Channel. College Merch Isn’t “Spirit Wear.” It’s a Media Channel. How we help our clients choose merch that actually works. Most collegiate merch is stuck in one of two places: “We need shirts for the event.” “Put the...
Do the Math: Why Better Merch Often Costs Less

Do the Math: Why Better Merch Often Costs Less

Do the Math: Why Better Merch Often Costs Less Do the Math: Why Better Merch Often Costs Less How we help our clients choose merch that actually works. When companies choose branded merchandise, the first question is almost always the same: “How much is it per unit?”...
Meet Promopooch

Meet Promopooch

Meet Promopooch Karst’s Chief Snark Officer Has Entered the Room Let’s get something straight. Promopooch was not created to be cute.He was created because somebody needed to say it. You know the moments.“Can we see 12 more options?”“We need it custom… by next...
Mardi Gras Without the Beads?

Mardi Gras Without the Beads?

Mardi Gras Without the Beads? The Banned Bead Drama, the Weird Things Replacing Them, and What Brands Should Actually Learn From This Mardi Gras Without the Beads? The Banned Bead Drama, the Weird Things Replacing Them, and What Brands Should Actually Learn From This...