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Merch Success: The Crucial Importance of Early Planning for Merch and Apparel in the Coming Year

Merch Success: The Crucial Importance of Early Planning for Merch and Apparel in the Coming Year

Dec 15, 2023 | Freebie, Marketing Tips, Promohacks

Greetings Marketers! As the year winds down, it’s time to gear up for the one on the horizon. Now is the opportunity to lay the groundwork for your marketing success by planning your merch and apparel needs. In this blog post, we’ll explore the top 3...
America turns 250 this year. That's not just a hol America turns 250 this year. That's not just a holiday — it's the rare moment when patriotic branding doesn't read as forced. Everyone's celebrating. Press is covering it. Feeds are already flooded with it. Which means your branded moment doesn't have to do all the lifting — the cultural moment's already there. You just have to show up. The catch: "we didn't have time" is the most expensive sentence in marketing. We're six weeks (nope, 5 now!) out. Be in the photos. Our 250th trend shop is live — pre-curated, on-trend, ready to brand. No starting from scratch. Comment 250 and we'll send you the link. #America250 #4thofJuly #brandedmerch #merch #marketingstrategy
The fastest way to make merch more memorable? Let The fastest way to make merch more memorable? Let people make it their own. Patch bars. Monogramming. DIY stations. Live personalization. The stuff people actually stop for at events. Because nobody talks about the tote bag they grabbed off a table. They talk about the one they customized themselves. That’s the difference between giveaway merch and an actual brand experience. You pick it. We personalize it. They leave with something worth keeping. #brandedmerch #brandactivation #experientialmarketing #eventmarketing #karst
New PromoPooch just dropped 🎬 it’s Friday. he’s at New PromoPooch just dropped 🎬 it’s Friday. he’s at it again — sound up!….beach chair, cooler, every single summer sample. gone. Honestly? if your merch isn’t getting stolen, you’re doing it wrong. Summer shop’s live. order early before Pooch gets to yours too — link in bio.
Some people send packages. We send experiences. Some people send packages. We send experiences. Year-round Santa energy. Zero fruitcake. If you know, you know. And yeah… it’s a perk to know us. Comment with your guess on what’s going in these boxes and we might send you one. Need not be correct to win. 😁 This is for entertainment purposes, only. #participationtrophy for the most entertaining answers.
The best compliment we can get? Is the same one o The best compliment we can get? Is the same one our client gets. When someone opens a package, puts it on, and immediately has to show it off like, “okay wait… this is actually 🔥.” These pullovers for Link weren’t just “order some merch and ship it out.” This was: – detailed, don’t-mess-this-up embroidery – post-retreat timing (aka: expectations = HIGH) – custom packaging + messaging for each person – drop shipping to a full team without a single “where’s mine?” meltdown And the result? Stories like this. That’s the game. Not just delivering product… but creating something people want to talk about. Because when your team flexes your merch without being asked… you did it right.
Unit cost is what you pay today. Cost per use is w Unit cost is what you pay today. Cost per use is what you pay over time. Quick math: $0.99 keychain → ~$0.50 per use (when most don’t get kept) $15 charm keychain → ~$0.09 per use (when it becomes daily carry) Better merch often costs less—because it actually gets used. Full breakdown on our blog!
A proud moment for the Karst team. Michelle Harri A proud moment for the Karst team. Michelle Harris, was named in the 2026 Powerhouse Women of Promo list featured on the Between 2 Brands podcast—an annual recognition of women who are shaping the future of the branded merchandise industry. If you’ve worked with Michelle, you know exactly what they meant when they said she “sees the world differently.” That perspective has helped build Karst into the creative, strategic partner our clients rely on today. Congratulations to Michelle and to all of the incredible women recognized this year. Listen to the episode! Link in bio 🙌🏻
He’s not a mascot. He’s a warning. Meet Promopooc He’s not a mascot. He’s a warning. Meet Promopooch. Karst now has a side-eye department. Certified hype man. Allergic to boring merch. He will absolutely judge your choices. Origin story just dropped (link in bio) You’re welcome.
Branded. Useful. Slightly paranoid. Small detail. Branded. Useful. Slightly paranoid. Small detail. Big impression. #BrandedMerch #LuxuryLiving #ApartmentMarketing #ResidentExperience #CustomMerch
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